For between $350 – $700 per week, each of our clients get a custom variation of the below services:
Depending on your preferred scope of work (we determine this at our Launch Meeting), you can get regular strategy sessions on tech, your company’s stats, coaching sessions to explore new services and ideas you have ~ it’s very flexible. We offer this support as a companion to our services. Most frequently, our clients meet with us quarterly, but we can customize your plan for monthly check-ins if you prefer. You can also ramp up meetings during busy times and focus on other tasks during slow times. We can discuss the perfect solution for you when we meet. And, we can ebb and flow as your business does too.
Together, we will “Make Google Happy”!
This typically involves optimizing your Google My Business Listing, helping you with video verification and getting on the map, supporting reviews collection efforts, weekly updates and more.
Additionally, we will make sure your Google Analytics is actually tracking data, set up or optimize your presence on Google Search Console and review indexing errors.
We also have a very easy to view and transparent proprietary Dashboard that YOU get access to 24/7 to see all your Google and ranking stats in one place + monthly reports if desired.
Typically, our clients discover for the first time that they are not fully indexed on Google, or that they are showing off for off-topic terms or no terms at all.
We are usually the first company to get you ranking on Google and opening up streams of leads from the web. It’s awesome!
SEO requires a two-fold approach: On-Page SEO & Off-Page SEO.
On-Page SEO is optimizing your site’s content for keywords in a very specific structure including advanced schema code and a very particular set of guidelines, plus indexing on Google Search Console. And then repeating that process for niche focused and commonly searched phrases in blog content. It also involves filling out completely Meta Titles and Descriptions, adding alt text to images, and Technical SEO.
Off-Page SEO is getting quality backlinks. See question below for more on this topic!
If you are new to SEO, you might vaguely know what a backlink is, but you might not know what DA Score means. You ONLY want high DA score backlinks. We aim for 45+ and *mainly* 65+ only. You can check out this link to learn more about DA scores and check any website you like:
At Faceted Media, Off-Page SEO is a crucial component to the full picture. We work for you to gather backlinks to improve your site’s DA score and overall SEO ranking through the following methods:
– Portfolio Backlinks (social media profiles, Pinterest, etc.)
– Local Business Citations (like Manta.com)
– Features on Your Business (like CEO Times, Women’s Insider and any number of niche publications)
This combination of Off-Page and On-Page SEO helps your business succeed and follow all of Google’s ranking rules.
Not every business is the right fit for Google Ads – but *most* are. Especially if you are a high-end local service business like most of our clients at Faceted Media.
If you’ve tried Google Ads before – trust us, they are sneaky! There are *hidden* fields that are complete game changers so you can go from: “I tried Google Ads before and they didn’t work” to being totally in LOVE with your Ads.
Plus, don’t worry – you can have any size budget for Ads.
On the Meta Side, again, not every business is a good fit for social ads. We will chat in our consultation and Launch Meeting about the effectiveness probability and whether we want to tackle it. Many times, adding a small Meta Ads Campaign to your overall plan is a healthy idea to create another traffic and visibility source.
What is “supportive social media”?
We are not the agency who is going to film and create content for you, rather we provide you with quality, consistent, branded content from your person photo and video collection, plus stock photos and videos from Canva Pro.
We utilize a Google form to make giving us content quick and easy (you can even do it from your phone). It also gives you ideas right on the form if you’re stumped.
We take what you provide, plus Canva and your site plus branded materials and create a complementary set, plus integrate what you send us into additional content!
You get the final approval and then we schedule for you!
Growth on social media requires face on video and at a much faster paces than once a week, which is what we provide (we encourage our clients to also post once a week, giving twice a week content on social + we recommend sharing to stories at whim).
Our clients are mostly high-end service providers that don’t always translate to social all the time (Dentists for example – we can see you once or twice a week in our feed before we mute you usually! We love you though!)
Other industries are perfect for social! These are more visual industries like local hair salons, med spas, esthetics schools, etc.) In those cases, we often reduce other areas and increase social support.
The cool thing is – our plans can be customized to what you need. It typically changes slightly seasonally, annually – and occasionally month to month.
We really recommend that you do a lot of your own social and/or lean heavily into a purely social media management and content creation company if you want to truly grow on social.
Our social media supports brand visibility, SEO (yes Google indexes your posts!), and trust.
A pure social media company will focus on followers, growth, engagement, interaction, and creation. It will typically take a large investment from you, both in time and financially.
We’ve gone that route before, and you guess it, we’re back to Google, because we’ve seen time and time again – it “works” the best as far as quality lead generation in our experience – especially for local (and virtual) high-end service businesses.
As part of supportive social, YouTube channel building (yes we do that too!), and website builds, we also offer a convenient video and Reels editing service within our monthly plan if desired.
How it works:
We typically help you create a list of questions to answer (Google’s top ones that we research based on the topic), and then next we ask you to set up your phone at home or in your office (wherever there is good lighting!) and just run through answering them (with pauses in between).
Send the full video to us and we’ll chop it up into manageable bites and brand it for you so you have a bunch of clips to use for social!
We love doing these with you!
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Common Questions
Absolutely! One of the best ways to do this is simply cut meetings and go to a digital only plan. If you want a bit more touch, consider an annual meeting or bi-annual meetings. Another way to cut cost is reduce social media frequency. Reach out and let us know what you’re thinking and we always give every idea a consideration. Some things we *need* to get your traffic up or are required for SEO, but we can get really creative with you. Let’s chat!
There are no guarantees in marketing and a lot depends on you too. But so far, in 14 years, we have a 100% 1st page ranking within 3-6 months. More recently, that record has been closer to under one week from initial indexing thanks to our deep knowledge of Google’s requirements. We can’t say this will happen to you too – but so far, we have ranked every client rapidly!
Clear statistics based on Google’s own stats from Google Analytics, Google Search Console, Google My Business and Google Ads. Open communication and supportive education and technical expertise. Creative content and attention to detail. A feeling of relief.
If you haven’t yet had a consultation with our “competition” – please try it! You’ll notice immediately that most agencies have a junior member of their team meet with potential clients and manage their accounts. At Faceted Media, we have almost 40 years combined experience in marketing, project management and customer service. We’ve purposely kept our company small so that we don’t need to outsource. Think of us like handmade, verses factory marketing. Plus, we have better pricing. Set a consultation and get to know us!